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Tractor Talk Discussion Board

Re: Dealer Markup On New Tractors


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Posted by WIZZO on February 11, 2015 at 11:08:52 from (86.141.97.144):

In Reply to: Dealer Markup On New Tractors posted by Donald Lehman on February 11, 2015 at 07:12:22:

[quote="oldtanker"](quoted from post at 08:46:49 02/11/15)
Donald Lehman said: (quoted from post at 08:12:22 02/11/15) I have to agree that the cost of equipment is outrageous.


The recent sales over here have been boosted by "young Bubba" who "can't be seen" driving a tractor over 3 years old. "Must Have" the latest higher HP, all electronics model to boast to his friends that he can mow 1 MPH faster than they can.

So poor long suffering Father is pressurized into signing up for a new more expensive lease deal every 3 years. He is the one who worries where the lease payment money will be coming from out of dwindling profits.

Hence the dealers are having to trade-in expensive second hands which they struggle to re-sell because they are over priced. Several 100 of these are entered into the main machinery auction every month; only about half are sold because the mainland European buyers are not buying due to the increased value of the British Pound £ against the European Euro {currency}.

The dealers are struggling to finance their borrowings to carry these expensive trade-in tractors in their yards. And farmers who could be potential customers for these can lease a brand new one for very little extra monthly payments.

This post was edited by WIZZO at 11:16:09 02/11/15.



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