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Re: where your brand loyalty came from?


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Posted by agonair on October 30, 2011 at 07:16:01 from (66.116.20.164):

In Reply to: where your brand loyalty came from? posted by olliekid on October 29, 2011 at 20:59:20:

I have two loyalties...Oliver and IH and they toot much depper into previous generations in my family. My Grandpa started farming in 1942 and purchased a John Deere B. My great-Grandpa had an A and they were a John Deere family. The B proved to small, so Grandpa wanted to buy an A. It was during the war and you had to get your name on a list. Well, the dealer called and told my Grandpa that he was next up and a new A had arrived. Well, we he arrived he was told he could not have the A as there had been a mix up. My Grandpa believed another farmer had made the deal more "worthwhile" for the JD dealer. So, he walked out and stopped by the Oliver dealer and purchased a new 70. Great Grandpa traded the A for a new MH 44 and that ended the John Deere loyalty. We have always been partial to Oliver and still are to this day.
IH came in when my Dad went to work for an IH dealer and the red tractors soon replaced the Olivers. I cannot remembera time when we did not have IH or Oliver equipment on the farm and today both IH and Oliver are gone though IH still lives on with Case IH but it is not the same.


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